In the fourth episode of "The Power of Youth", we walked into the new generation agent "Song Lei" and listened to how he is customer-oriented and achieves win-win results with the company.

Since joining hands with ERA, Song Lei has seized market opportunities with "courage", eliminated doubts with product strength, achieved an annual customer retention rate of 85% with service reputation, and driven performance growth with repeat purchases.

In 2022, Shanghai has just been unsealed due to the "mask factor", and the threat of the virus still follows closely, posing a high risk of infection for delivery products. In such difficult times, Song Lei and his team did not hesitate to deliver products to customers with firm beliefs and professional epidemic prevention measures. Song Lei recalled, "At that time, none of our peers dared to deliver, only we gritted our teeth and gritted our teeth. No matter where the customer was in Shanghai or how much goods they wanted, we tried our best to deliver them to them. At that time, we really risked our lives to do this

It is precisely this courage to break conventions and dare to take risks that enabled the Song Lei team to achieve growth despite the general decline in performance that year, and also deeply imprinted his name in the hearts of customers. A customer bluntly said, "Song Lei is very brave and dares to do things that others dare not do. He will definitely succeed in the future

However, seizing the opportunity is only the beginning of success. The key to truly promoting repeat purchases and achieving annual customer retention rates lies in Song Lei's honest and responsible attitude, putting the interests of new and old customers first, and establishing customer reputation with sincere and attentive service. For new customers, due to a lack of understanding of the brand, they often have doubts about the quality and performance of the product. In order to break down this trust barrier, Song Lei took a bold and direct approach - on-site sampling and testing. He will invite new customers to the store, allowing them to freely choose any pipe product they are interested in, cut it on site, and personally send it to a professional inspection agency for on-site testing. During this process, customers can not only witness every step of the testing process with their own eyes, but also clearly understand the true performance indicators of the product through professional testing reports.

Facing old customers, Song Lei always tries his best to solve their problems to the best of his ability. Song Lei said, "There is an old customer in Lingang who is 30 kilometers away from the store. He suddenly called me at around 4 pm and said he was missing a gate bend. He urgently needed goods for construction at night. To be honest, this kind of urgent order is usually not delivered by peers, but we still delivered it as soon as possible
In addition, Song Lei also provides new and old customers with sufficient buffer periods when product prices change. Song Lei said, "If the price of ERA products increases, I will notify customers one week in advance. Within this week, I will pay the original price according to how much the customer wants until the goods are shipped out. If the price decreases, I will compensate you for the price difference within 7 days." "Doing business is about being a good person. If you care about your customers, they will naturally trust you." Song Lei said, "This is also what we learned from ERA. ERA not only shares the latest market situation, cutting-edge technology and innovative products with us, but also encourages us to develop according to local conditions and provides great support in policies, funds, marketing and other aspects.
Regarding 2025, Song Lei expressed confidence that we have achieved our set performance goals in the first quarter, and our business has become increasingly smooth, with a promising future ahead.